History

Founded by Cartier in 1990, The Institut Supérieur de Marketing du Luxe provides the only training in the world desired and supported by professionals from the sector.

Since its creation, it has experienced unfailing success.

Number one ranking for educating students interested in working in the luxury sector, its specialized MBA is the reference in the sector in France and internationally.

Sup de Luxe has been a Cartier Chair for the past 30 years and welcomes a hundred students each year from around the world.

Editorial

Today, Luxury is present in every profession. The immense potential of this sector in the global economy is a reflection of the competition underway (currently and in the future) between brands and groups.

In order to succeed in this sector, young managers need to acquire complete knowledge of its codes and techniques, master pertinent marketing skills and their specific application for international distribution of luxury products.

They also need to establish a well-rounded network of contacts – vital for opening doors of the major luxury houses.

Lastly, they need to realize that Luxury is a universe in a state of constant creative tension. They need to learn to nourish that creativity while respecting tradition.

The Institut Supérieur de Marketing du Luxe offers students and working professionals an opportunity to earn an MBA specialized in Luxury Brand Marketing and International Management. This training is vital for gaining an understanding of luxury companies and to open their doors.

Sup de Luxe provides keys to the luxury universe through a series of unique opportunities:

  • An exclusive program constantly in touch with the sector’s needs.
  • A unique method of teaching provided by brand-name professionals and houses.
  • Weekly contact with decision-makers in the luxury world.
  • Sponsoring of each student by a professional from the sector.
  • Visits to companies, professional trade fairs, creative workshops, production centers, logistical hubs, etc.
  • Seminars in France and abroad.
  • Interviews with recruitment agencies and human resource directors.
  • Opportunities for meeting the press and other media.
  • Regular access to a network of 1500 graduates occupying high-level jobs in luxury companies.

Mission

Sup de Luxe has identified the following main objectives:

  • Build a breeding ground of young managers for the range of professions in the sector, in close cooperation with the brands,
  • Defend the values of luxury while animating and enriching an observatory and a center for research and studies of luxury references on a global scale,
  • Promote a broad general culture of the sector through frequent book publishing.
Programs taught in:
  • French

This school also offers:

MBA

Institut Supérieur de Marketing du Luxe - SUP de LUXE

Innovation is the Master Word. The luxury item has always been a creation. This creation must be accompanied by good service and good timing. It must bring before all a s ... [+]

The luxury sector is undergoing profound changes. Alongside the historic brands and houses that make France and Paris their cradle, businesses are created and developed that bring the pleasure, service and identity that women and men seek.

Innovation is the Master Word. The luxury item has always been a creation. This creation must be accompanied by good service and good timing. It must bring before all a supplement of soul to its purchaser. In this sense everything is allowed. An entrepreneur in this sector must be creative, rigorous, tenacious and lucid.

He must be able to identify opportunities to grow his business, carry a project and often a team, create value and, consequently, employment and he must learn to innovate and take measured risks.... [-]

France Paris
November 2019
French
Full-time
1 - 2 years
Campus
Read more in English
Institut Supérieur de Marketing du Luxe - SUP de LUXE

A program which prepares students for management jobs through in-depth study of production, logistics, and control, with an emphasis on financial strategies and global ma ... [+]

A program which prepares students for management jobs through in-depth study of production, logistics, and control, with an emphasis on financial strategies and global management.Comprehensive training in marketing and brand management, with a special emphasis on social media.A special focus on retailing, merchandising and online selling.This program prepares students with the skills needed for a successful luxury career.

This program recognized Level I by the State is registered at the Répertoire National des Certifications Professionnelles (RNCP).

This new program in Global Luxury Management has been developed to give a special strength to the 30th anniversary of the first Sup de Luxe program created in 1990.... [-]

France Paris
Request Info
English
Full-time
16 months
Campus
Read more in English
Institut Supérieur de Marketing du Luxe - SUP de LUXE

Gastronomic cultures require a very broad range of skills ranging from a perfect knowledge of traditions, cultures, production models, culinary trends, oenological know-h ... [+]

Gastronomic cultures require a very broad range of skills ranging from a perfect knowledge of traditions, cultures, production models, culinary trends, oenological know-how, and both industrial and artisanal processes. This unique world combines emotion and sophisticated technology. It can truly unfold only by combining excellence across the entire value chain, from production to services. This exceptional and prestigious world, which is an integral part of the French tradition and a model recognized by UNESCO, is deployed through a complete mastery of marketing techniques, sales techniques, knowledge of legal data and an analysis of the management models applicable to this sector.

The Luxury Food and Wine Management MBA is designed to enable you to apprehend, understand and master the specific universe of the gourmet food industry.... [-]

France Paris
October 2019
English,French
Full-time
1 - 2 years
Campus
Read more in English
Institut Supérieur de Marketing du Luxe - SUP de LUXE

Ranked number 1 for 30 years and recognized as the best training for and by the sector, MBA Luxury Brand Marketing and International Management is a comprehensive trainin ... [+]

Ranked number 1 for 30 years and recognized as the best training for and by the sector, MBA Luxury Brand Marketing and International Management is a comprehensive training designed by professionals and specialists in activity. Some courses may be in English. Missions and cases entrusted by the companies allow the students to put into practice the knowledge acquired during the courses.

This program recognized by Level I status is registered in the National Directory of Professional Certifications (RNCP).

The Luxury Brand Marketing and International Management MBA is offered:

in 2 years for students from the Bac 3 program: MBA 1 "Fundamentals", MBA 2 Luxury Brand Marketing and International Managementin 1 year for students from the Bac 4, Bac 5 or professional experience: MBA 2 Luxury Brand Marketing and International ManagementChair Le Figaro... [-]
France Paris
October 2019
French,English
Full-time
1 - 2 years
Campus
Read more in English

Graduation MBA GLOBAL 2018