MBA in Sport Management Real Madrid Graduate School – Universidad Europea

Graduates who wish to focus their professional careers on sports management, professionals in the field of sports who wish to update their knowledge, professionals from other fields of knowledge who wish to enter the sports world, or professional athletes who, having retired from competition, aspire to continue in the sports arena as managers.

Activities

During the program, students will enjoy unique experiences traveling around the world to discover the most successful business models in the Sports Industry. Students will visit New York City and London; on these two field trips, they will meet Executives from some of the most recognized sports institutions at their facilities, such as the NBA, the NFL, and the NHL. MLS, Madison Square Garden, Wimbledon, Twickenham Stadium, FA, IMG...

During the program, students will come into contact with all the areas in the city where Real Madrid is present (facilities, sporting venues, organizational and management institutions, etc.), as well as with the Fundación Real Madrid. Students will also gain firsthand insight into other facilities and management models through visits to Santiago Bernabéu Stadium, Ciudad Deportiva Real Madrid (Real Madrid Training Complex), Ciudad del Fútbol de la RFEF (Soccer City of the Royal Spanish Football Federation), Caja Mágica (Madrid Open Tennis Stadium), and other spaces intended for leisure and entertainment run by both public and private organizations.

Additional educational activities

• Visit Vitoria with the Baskonia and Alavés management teams.
• Visit Valencia for meetings with executives from the Valencia football club, the Ricardo Tormo Circuit, and the Valencia Marathon organizers.
• Masterclasses on cutting-edge topics (Big Data, Esports, sports and women, retransmission rights, etc.).
• Special access on match days with the football security and basketball operations team, in addition to marketing-related recordings. In this case, students are selected for attendance based on their academic results.

Study Plan

• Module 1: General Management

• Module 2: Finance

• Module 3: Sports Facility Management and Operation

• Module 4: Marketing and Communications

• Module 5: Managerial Skills and Human Resources

• Module 6: Specialization: Entrepreneurship, Sustainability, and Social Responsibility in Sports

• Module 7: Specialization: Marketing and Communications

• Module 8: Specialization: Sports Facility Operation

• Module 9: Internship

• Module 10: Master's Thesis

Ranked top 10 worldwide by SportsBusiness postgraduate ranking 2020